Resources on Social Communications and Communities

Our best picks on social communications news and discussions on the web

at Diigo


Video Podcasts

Listen to our video podcasts on social communications and let us know what topics you would like us to cover in the future.



What Business Social Communities can do

Business Social Communities offer methods of communication that can make your stakeholders much more involved and productive. That includes customers, partners and employees. The following table shows how these communities can work in your organization.


For what/whom How Description
Market Research Listening Your customers' conversations with each other reveal far more than occasional surveys and focus groups can.
Marketing Engaging Instead of outbound communication, stimulate and participate in two-way conversations between your customers.
Sales Energizing Help your enthusiastic customers to sell to each other.
Support Supporting each other Your customers have the experience and know-how to support each other effectively using the community platform.
Development Collaborating Work with your customer community to develop ideas that improve your products and services.
HR Collaborating Use and retain the knowledge of employees and keep retired employees involved in the organization.
IT Monitoring Provide tools


The business benefits of Business Social Communities

Find out at this page